Today Sony introduced two new models to their W-series of cameras, and they’re more compact than ever. Here are the details we have on these two models.

“These new models will be attractive to people who prefer the look and feel of a traditional camera, but without the bulk,” said James Neal, director of digital imaging products at Sony Electronics. “We’ve also increased the light sensitivity, which minimizes the need for flash photography, and improved the cameras’ user interface for better photography results and overall camera experience.”

Both new models include high light-sensitivity settings up to ISO 1000, which allow for snapping at higher shutter speeds to capture fast-moving subjects with less blur. With higher light sensitivity at your fingertips, you can snap in available light without a flash for more naturally-exposed, “true-to-life” pictures. With Sony’s Clear RAW ™ imaging technology, you can up the camera’s sensitivity without dramatically increasing picture noise, which makes pictures look blurry and grainy.

Cyber-shot W30

* 6.0 effective Megapixel CCD
* F2.8-5.2, 3X optical zoom lens, equivalent to 38 - 114 mm
* Compact metal body is smaller than W5/7
* AF-assist lamp
* New high sensitivity mode boosts ISO to 1000
* Same MPEGMovie VX movie mode as previous models; allows for unlimited recording at 640 x 480, 30 fps
* 32MB on-board memory + Memory Stick Duo slot
* Uses proprietary li-ion battery; 400 shots per charge
* Support for conversion lenses
* Ships this month for $230

Cyber-shot W50

* 2.5″ LCD display
* Comes in silver or black body
* Ships in March for $250